Product Marketing Manager

The Product Marketing team partners with Engineering, Product Management, and the Sales organization to inform customers and the Sales team about new products and features. We conduct extensive market research to better understand and meet our users' needs. Working within our portfolio of consumer products, we devise plans to make our users happier and increase the usefulness of our products. We use quantitative analysis and other research methods to improve the effectiveness of online marketing and better understand user behavior. Finally, Product Marketing works with our Ads product teams to communicate to advertisers and users how much value they gain from using our products. As new advertising technologies are introduced to prospective customers, we develop messaging, collateral, events, and sales strategies to ensure their success.

Here is what we are looking for:
As a Product Marketing Manager, you are a flexible, hardworking, experienced marketeer, passionate, who will position, package, and promote our products in the Russian market. Your responsibilities include planning and executing online and offline marketing programs to launch or increase penetration of our consumer/business products in the Russian market. You secure strategic co-marketing deals to increase brand awareness of key products and drive rapid adoption of new products, and work with international Product Marketing Managers to localize and roll out global campaigns into the Russian market. Finally, you analyze the results of the different marketing programs and optimize investments through efficient ROI-based campaigns.
Responsibilities:
· Supporting our growth in Russia through effective and results- focused marketing campaigns.

· Defining and implementing product marketing plans and customer communications strategy.

· Defining market research studies to gain knowledge about user attitudes and behavior.

· Managing budgets and determining ROI on advertising expenditures.

Requirements:
· BA/BS degree preferred with a strong academic record. MBA a plus.

· Experience in product marketing or consulting.

· Passion for Internet, and sound knowledge of the Russian Internet market

· Strong level of expertise in media and marketing research and excellent analytical skills.

· Outstanding written and oral communication skills.

· Strong organizational skills with the ability to work in a team environment.

· Fluent Russian and English.